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August 8, 2012
1 min. read

Q: How can I get this software to help my Sales and Marketing teams to work better?

, Insights from the Third Wave team
How can I get this software to help my Sales and Marketing teams

A: SAP has a feature-rich Opportunities module that can be augmented by Third Wave’s Marketing Campaign Module. Since SAP has strong CRM features, making sure the flow of data from when a prospect turns into a customer is essential between the Marketing and Sales team to keep the process as efficient as possible.

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