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SAP Partner

SAP Business One Customer Day

September 15, 2026 · SAP North America Headquarters, Philadelphia

The first North America Customer Day for SAP Business One — a full day on where B1 is headed, the Web Client, AI, and how SMEs are already putting both to work. Free to attend. Third Wave Business Systems is a co-organizer, and we close the day on stage.

The details

SAP Business One Customer Day 2026, at a glance

September 15, 2026

8:00 AM – 7:00 PM

Newtown Square, PA

SAP North America HQ · 20 min from PHL

Free to attend

Until capacity is reached

SME decision-makers

CEOs, CFOs, IT, finance and operations

Why attend

What the day delivers

Customer Day is built as a practical, experience-driven forum for decision-makers — not a theoretical conference. One day, one room, and the people actually building and running SAP Business One in North America.

SAP's Roadmap for B1

SAP's strategy and vision for the SME market, plus the SAP Business One road map and recent innovation highlights — straight from the product team.

The Web Client and What's Next

Where the browser-based SAP Business One experience is headed, and how AI, learning and innovation land inside it.

The Future of Business with AI

A keynote from Sunnie Groeneveld on what AI actually changes for mid-market businesses — practice, not theory.

Real Customer Stories

Roundtables and partner sessions with SMEs across North America already running B1 and AI in production today.

Third Wave at Customer Day

We close the day — and we'd like to see you there

5:00 PM

Third Wave + Harney & Sons Teas: Forge — AI for SAP Business One

Harney & Sons Fine Teas is a family-owned American tea company founded in 1983, sourcing and blending over 300 varieties. In March 2026 their team started using Forge to change how they work with SAP Business One.

We'll show how they streamline sales order processing and open up data visibility across the business through natural-language prompts — changes that normally take a year-long implementation, delivered in weeks.

“Forge AI reinvents how we interact with our ERP. Stop trying to fit your business to add-ons, and instead build your perfect-fit solution.” — Harney & Sons

For our customers and guests

Dinner the night before, and a tour you can't book yourself

Third Wave hosts dinner on the evening of September 14th for customers and guests travelling in — peers who run the same platform you do, no agenda and no pitch.

We can also reserve you a spot on a 30-minute guided tour of the SAP Experience Center — a walk through how SAP is applying AI and emerging technology across the business. Spots are limited and reserved in advance, so tell us early.

Agenda

The full September 15 agenda

Doors open at 8:00 AM with registration and coffee. The day closes with cocktails at 5:30 PM.

  • 8:00 AM — Registration and welcome coffee
  • 9:00 AM — Welcome and introduction
  • 9:10 AM — SAP strategy and vision for the SME market · Joost Tigelaar, Beth Walters
  • 9:30 AM — SAP Business One: road map and recent innovation highlights · Darius Heydarian
  • 10:00 AM — The future starts with the Web Client: AI, learning and innovation in SAP Business One · Darius Heydarian
  • 10:45 AM — Coffee break
  • 11:15 AM — The future of business with AI · Sunnie Groeneveld
  • 11:45 AM — Roundtable: SME business with AI in North America, with three customers
  • 12:30 PM — Lunch and networking
  • 2:00 PM — Vision33 + Fit Foods: “AI-powered innovation — faster AP, smarter finance, scalable growth” · Marcus Noronha
  • 2:30 PM — Consultare America: “From documents to decisions — AI-powered document automation for SAP Business One”
  • 3:00 PM — Phoenix Business Consulting + Quality Stone and Ready-Mix: “How an aggregates industry leader modernized its operations with SAP Business One” · Brandon Galarneau, Keith Hubbs
  • 3:30 PM — Coffee break
  • 4:00 PM — Aclaros + South West Vets: “Growth without the growing pains — scaling volume without adding headcount in SAP Business One” · Sherri MacLeod
  • 4:30 PM — Tegrous: “Future-proofing your business — lessons from our ERP selection journey”
  • 5:00 PM — Third Wave Business Systems + Harney & Sons Teas: “Forge — AI for SAP Business One”
  • 5:30 PM — The next chapter: closing and cocktails
  • 7:00 PM — End of event

Who is organizing it

NA Customer Day is run by seven SAP Business One partners together: Aclaros, Consultare, Phoenix Business Consulting, Seidor, Tegrous, Third Wave Business Systems and Vision33.

SAP Business One Customer Day FAQ

NA Customer Day is the first North America Customer Day for SAP Business One — a one-day, in-person event for SAP Business One customers and prospects. It covers SAP's strategy and road map for B1, the Web Client, AI, and real customer stories from mid-market businesses. It is run jointly by seven SAP Business One partners, including Third Wave Business Systems.

Seats are limited — reserve yours

Registration is free and handled on the official event site. This is the room where the next chapter of SAP Business One gets written — we'd like you in it.

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